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UK Regulator Proposes Sweeping Changes to Google’s Search Operations
UK Regulator Proposes Sweeping Changes to Google’s Search Operations
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BTCCSquare news:
The UK's Competition and Markets Authority (CMA) has launched its most aggressive regulatory MOVE yet against Google, proposing fundamental changes to how its search engine operates. Under new digital markets legislation, the CMA seeks to enforce ranking fairness and data transparency, potentially disrupting Google's longstanding dominance.
Political headwinds may complicate enforcement. With a pro-growth Labour government taking power, regulatory appetite for aggressive antitrust action appears to be waning despite the CMA's clear legal authority. The proposed measures include banning self-preferencing in search results and implementing choice screens - a mechanism previously imposed on Android devices in the EU.
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